A colleague forwarded me this article and I thought I would pass it on. Our industry is filled with photographers that come and go…Doug talks to the idea of longevity and how to have a successful career. Check out the full post at EP Resources and his site here.
ON CHAOS, FEAR, SURVIVAL & LUCK: LONGEVITY IS THE ANSWER
To survive the creative, economic and emotional chaos of a life in photography your career must be designed for longevity. To achieve longevity, you must reconcile the conflict between what you shoot for money and what you love to shoot. Ideally, you get paid to shoot exactly what you love to shoot, every day. Reaching this nirvana requires making tough choices, a careful business strategy and attention to basic business practices. (Or be super talented/lucky, born wealthy or marry a brilliant business manager. Simple, right? Not exactly, and this idea assumes you will survive the current financial disaster we are traversing. Some details are in order… By Doug Menuez
THE FREELANCE DILEMMA We are like swimmers lost on a vast, dark sea. Lightning streaks out from a distant storm to show us a direction and off we go, furiously slashing the waves toward the light and hopefully land. Too soon, darkness settles back down around us and we lose our way again. Occasionally, we lose our faith in ourselves. At least for me, that’s how it sometimes feels to be a photographer, as I struggle to find my true path. A few years ago I took a serious break to reflect on my goals and choices. This was tough; reflection involves actual thinking, as opposed to jumping on another flight to whereverland. Although blessed with outward success and a richly varied career over 30 years of non-stop travel, it slowly dawned on me that inwardly I was deeply unhappy. Soon I had three epiphanies that opened my eyes to obvious truths I had ignored in my chaotic life. Based on these revelations I developed a set of new principals by which to live and re-direct my career. Almost overnight I was free of fear and felt true happiness probably for the first time in my life. Not everything was perfect but I had a plan and a renewed sense of purpose and belief in myself. READ THE REST OF THE ARTICLE HERE.












